Norwex Review: Honest Look at the Products, Prices & Claims
🧩 1. What’s the Problem With Cleaning Products Today?
Welcome to the Norwex review! Let’s face it — most households are filled with plastic spray bottles, synthetic fragrances, and warning labels that scream “irritant,” “flammable,” or worse. You open a cabinet to grab a cleaner, and suddenly, you’re coughing from chemical fumes or wondering what exactly you just breathed in.
Sound familiar?
The truth is, many of us want a cleaner home, but not at the cost of our health or the environment. Traditional cleaning products often come loaded with harsh ingredients that may clean surfaces — but also leave behind residue, toxic vapors, and concerns about long-term exposure.
And here’s the kicker:
Even so-called “green” products often have hidden ingredients, questionable certifications, or hefty price tags. It’s easy to get overwhelmed, or worse, feel misled.
That’s where Norwex enters the conversation — offering a bold promise:
“Clean your home with just water.”
No chemicals. No waste. Just microfiber magic.
But… can it really be that simple?
Before you invest $30 in a cloth or join a friend’s Facebook party, let’s take a closer look. Because beneath the eco-friendly marketing, microfiber promises, and MLM structure — there’s a lot to unpack.
🧼 2. What Is Norwex?
Norwex isn’t your typical cleaning brand. It doesn’t sell in supermarkets. You won’t find it on Amazon. And yet — it has a fiercely loyal customer base and thousands of independent consultants raving about it online.
So what exactly is Norwex?
Founded in Norway in 1994 and now headquartered in the U.S., Norwex (short for Norwegian Experience) started with one mission:
Reduce harmful chemicals in homes around the world.
Their flagship product? A microfiber cloth. But not just any cloth.
Norwex claims its microfiber is densely woven — 1/200th the thickness of a human hair — and infused with silver-based antibacterial technology called BacLock. According to the company, this lets the cloth remove up to 99% of bacteria from surfaces using only water.
Sounds impressive, right?
But Norwex isn’t just about cleaning. It’s also a multi-level marketing (MLM) company, which means their products are sold person-to-person, not in stores. Consultants earn commissions by selling products and by recruiting others to do the same.
For some, this creates a sense of community and empowerment.
For others? Red flags.
The Norwex product line now includes:
- Cleaning cloths and mop systems
- Laundry and dishwashing supplies
- Personal care and skincare
- Kids and pet products
- Reusable items (like silicone lids, straws, etc.)
It’s a full-on lifestyle brand wrapped in eco-conscious messaging — with prices to match.
But the question remains:
Do the products actually live up to the promise… or is this just clever marketing inside a clever business model?
Let’s dig deeper.
🧽 3. Top Norwex Products Reviewed
Norwex offers a lot of products — over 100, in fact. But let’s focus on the heavy hitters. The ones people talk about in blog posts, Facebook lives, and whispered mom-group recommendations.
These are the items that built Norwex’s reputation — or, depending on who you ask, its controversy.
🧼 EnviroCloth
The hero product. The one that started it all.
The EnviroCloth is Norwex’s ultra-dense microfiber cloth, designed to clean almost any surface using only water. No sprays. No soaps. Just wipe and go.
Claims: Removes up to 99% of bacteria from surfaces. Kills odors. Cleans glass, counters, stainless steel — you name it.
Reality: It does clean impressively well. Grease on stovetops? Gone. Fingerprints on mirrors? Wiped clean. But here’s the rub:
→ At $30 per cloth, expectations run high. And while many swear by it, others say it’s just a really expensive rag.
🪟 Window Cloth
Use this right after the EnviroCloth, and you’ll see what Norwex fans are raving about.
This cloth is meant for polishing — think streak-free windows, mirrors, and chrome fixtures. Together, the Enviro + Window combo is known as the “Basic Package.”
Does it work?
Yes — often shockingly well. No streaks, no lint, no chemical smell.
But again… the price. $20+ for a single cloth can be a hard sell if you’re not already a believer.
🧴 Cleaning Paste
“Elbow grease in a jar,” they say — and they’re not wrong.
This is a soft, gritty paste made of marble flour, natural soap, and coconut oil. It’s great for stovetops, sinks, soap scum, and even crayon on walls (yes, really).
Does it clean?
Absolutely. It’s surprisingly effective and lasts forever. Think of it as a solid backup when the cloth alone isn’t enough.
👕 Laundry Detergent (Ultra Power Plus)
Small bag. Big promise.
No fillers. No fragrance. Hypoallergenic. Supposedly just a tablespoon is enough to clean a full load.
Results vary. Some users call it the best detergent they’ve ever used — others say it doesn’t tackle tough odors. You might need to tweak the dose depending on your water type.
🧼 Body Cloths
Facial cleansing with just water? Sounds too good to be true.
These soft microfiber cloths are made for your skin. Remove makeup, dirt, oil — all without soap or cleanser.
Surprisingly effective, especially for sensitive skin. But just like the cleaning cloths, they need to be rinsed and washed carefully to avoid bacteria buildup.
🧠 Quick Verdict on the Products
As stated in this Norwex review, some are amazing. Some are overpriced. And some — well, they might just replace half the cleaning supplies in your home.
But so far, one thing is clear:
The quality is there — even if the price is a hurdle.
🔬 4. Do Norwex Products Actually Work?
That’s the million-dollar question, right?
Because no matter how sleek the branding is, or how convincing your neighbor sounds during her Facebook Live demo… at the end of the day, you just want to know: do these products actually clean?
Let’s break it down.
✅ The Good News: Yes, They Can Work Really Well
Many users report shockingly good results. We’re talking:
- Squeaky clean windows with just two cloths and water
- Stovetops degreased in seconds
- Sinks shining like new
- Makeup wiped away — no cleanser needed
There’s a reason some customers never go back to store-bought cleaners after trying Norwex.
The microfiber is dense, the silver BacLock tech helps prevent odors, and the environmental appeal is a real bonus.
In short: the products are engineered to perform — and in many cases, they do.
⚠️ But Here’s Where It Gets Complicated
Just because it works for one person doesn’t mean it’ll work for everyone.
- Some users complain the cloths lose effectiveness over time, especially if not cared for properly
- Others say the “clean with only water” concept feels incomplete — like you’re missing the sanitizing punch of a cleaner
- And yes, a few say cheaper microfiber options (like eCloth) perform just as well for half the price
Add in the need to follow care instructions (no fabric softener, proper drying, regular boiling to “reset” them), and it starts to feel… high maintenance.
🎯 So, Do They Work?
Yes — when:
- You use them correctly
- You follow care guidelines
- You understand their limits (they’re cleaning cloths, not disinfectants)
But they’re not magic. They’re tools. And like any tool, results depend on how you use them.
If you’re expecting them to replace every cleaner in your house — and smell like lemon-fresh chemicals — you may walk away disappointed.
But if you’re looking for a sustainable, chemical-free, reusable cleaning system, and you’re willing to care for the products properly, you might just fall in love.
💰 5. Is Norwex Expensive?
Let’s not sugarcoat it — Norwex products aren’t cheap.
We’re talking:
- $30 for a single cleaning cloth
- $25 for a polishing cloth
- $55+ for a mop head
- $60+ for starter kits
For most people, that’s a pause moment.
“Wait… how much? For a cloth?”
But here’s where it gets interesting:
Norwex isn’t selling disposable goods. Their pitch is long-term value. One cloth, many years. One paste, hundreds of uses.
Still, that logic doesn’t always help when you’re staring at your cart total.
📊 Price Comparison: Norwex vs. Competitors
| Product | Norwex | eCloth | Grove Co. |
| General Microfiber | ~$30 | ~$8 | ~$10 |
| Window Cloth | ~$25 | ~$7 | ~$9 |
| Cleaning Paste | ~$35 | N/A | ~$7 (cream) |
→ Norwex is 3–5x more expensive than competitors.
So what are you paying for?
- Higher microfiber density
- Silver-based BacLock tech (antibacterial claim)
- Brand prestige and eco-friendly mission
- MLM markup (yes, it’s a factor)
🔄 Cost vs. Longevity
To be fair, Norwex products do last. Some users report:
- Cloths still working after 5+ years
- Paste tubs that last for 1–2 years with weekly use
- Fewer disposable wipes and sprays bought monthly
If you’re currently spending $15–20/month on cleaning supplies, the math can eventually balance out.
But that’s a big “if.”
You have to actually:
- Replace your old habits
- Use the Norwex system consistently
- Take care of the cloths properly (no dryer sheets, no fabric softener, regular deep cleaning)
🧾 Final Thought on Pricing
Yes, Norwex is expensive upfront.
But for people who want to:
- Minimize chemical exposure
- Reduce waste
- Invest in reusable, eco-conscious tools
…it might be worth it.
For others? It’s hard to justify the cost — especially when lower-priced alternatives exist.
🏢 6. Norwex Business Model: Legit or MLM Trap?
Here’s where things get tricky.
You’re not just buying a cleaning cloth — you’re buying into a distribution system that’s… not like buying from Target or Amazon.
That’s because Norwex is a multi-level marketing (MLM) company.
And that comes with baggage.
🧱 How It Works
As you can see in this Norwex review, Norwex products are sold almost exclusively through independent consultants — people like your friend, your neighbor, or that mom you follow on Instagram. They earn commissions when they sell products.
But they earn even more when they recruit others to sell.
Sell the product.
Recruit others to sell.
Earn from their sales too.
That’s the MLM model in a nutshell.
The more people under you (your downline), the more passive income you can earn — in theory.
❓ Is That a Bad Thing?
Not necessarily.
Some people love Norwex’s opportunity:
- Work from home
- Flexible hours
- Eco-friendly mission
- Products they genuinely believe in
And for some top consultants, it can be profitable — even empowering.
But here’s the reality check:
According to Norwex’s own income disclosure, most consultants earn very little.
Like… less-than-a-cup-of-coffee-a-month little.
🚩 The Concerns With MLMs
MLMs like Norwex raise a few common red flags:
- High product prices (in part to support the commission structure)
- Pressure to recruit to advance
- Inventory loading – buying products to stay active
- Income inequality – most profits go to the top 1%
And let’s be real — if you’ve ever felt awkward when a friend started messaging you out of the blue about “a life-changing opportunity,” you know the social side can get messy fast.
🤝 Is Norwex a Pyramid Scheme?
Legally? No.
Norwex sells actual products with real value, so it doesn’t fit the legal definition of a pyramid scheme.
But…
If most of the income depends on recruiting, and very few make a livable income, then the ethics get blurry — even if the legality doesn’t.
🎯 Final Take on the Business Model
If you love Norwex and want to share it casually, the consultant program might be a fun side gig.
But if you’re hoping to build a full-time income — you’ll need serious sales skills, a wide network, and a realistic understanding of how MLMs work.
It’s not a scam.
But it’s not a golden ticket either.
💬 7. Customer Reviews and Real-Life Experiences
It’s one thing to read what the company says. It’s another to hear from real people — the moms wiping up spills, the minimalists ditching plastic bottles, the skeptics who gave it a try “just once.”
So what are actual customers saying about Norwex?
The answer?
It’s a mix of glowing praise, measured satisfaction, and frustrated complaints.
🌟 The Good
Many customers are obsessed with Norwex — and they’re not shy about it.
- “My windows have NEVER looked this clean. And I didn’t even use Windex!”
- “I’ve had the same EnviroCloth for five years. Still works. Still smells fresh.”
- “The cleaning paste took the scorch marks off my stovetop. Like… what?!”
Fans love the simplicity, the lack of chemicals, and the idea of buying once, not monthly. The products are often described as “life-changing” — especially by people with allergies, sensitivities, or small kids.
And yes, many say they’ll never go back to traditional cleaners again.
🤷 The Mixed
Some reviews land in the middle — cautiously optimistic.
- “I like the cloths, but I feel like I could’ve gotten similar results with cheaper ones.”
- “The mop system is great, but I hate how expensive the replacement parts are.”
- “I didn’t notice much difference with the laundry detergent, honestly.”
These are often practical buyers. People who appreciate Norwex but aren’t totally sold on the price-to-performance ratio.
For them, it’s not a scam — just maybe a premium lifestyle brand that requires a mindset shift.
😤 The Frustrated
And then… there are the unhappy customers.
- “My cloths started smelling weird after a month. Customer service was no help.”
- “I felt pressured to join as a consultant, even though I just wanted to buy ONE product.”
- “Too expensive. Too hyped. I returned everything.”
Common complaints include:
- High prices
- Pressure to buy or recruit
- Products that didn’t meet expectations
- Confusing care instructions
It’s worth noting that many negative reviews are tied to bad consultant experiences, not always the products themselves.
🔍 Where Are These Reviews From?
For this article, we gathered real feedback from:
- Trustpilot
- Reddit (r/antiMLM, r/frugal, r/cleaningtips)
- Facebook groups
- YouTube testimonials
The consensus?
Most people like the products, but opinions vary widely depending on expectations, price sensitivity, and experience with the MLM side.
🧍♀️ 8. Who Should Use Norwex — and Who Shouldn’t?
By now, you’ve seen both sides: the praise, the pushback, the potential, and the pitfalls. So let’s make it simple.
Norwex isn’t for everyone.
But for some, it’s exactly the thing they’ve been searching for.
✅ Norwex is a great fit if you:
- Care deeply about reducing chemicals in your home — especially if you have kids, pets, or allergies.
- Want to cut down on waste — fewer bottles, less plastic, more reusables.
- Are tired of buying cleaning sprays every month and want a long-term solution.
- Enjoy high-quality tools that feel well-made and last for years.
- Don’t mind learning how to care for microfiber properly (yes, it matters).
Basically, if you’re eco-conscious, quality-focused, and willing to make a bit of an up-front investment, Norwex could genuinely improve your cleaning routine.
❌ Norwex might not be for you if you:
- Are looking for budget-friendly cleaning options — the price point is steep.
- Prefer cleaning products that smell fresh and feel like they’re “doing something.”
- Don’t want to deal with special care instructions (e.g. no fabric softener, air-drying, boiling cloths occasionally).
- Dislike MLMs or want to avoid consultant interactions entirely.
- Are perfectly happy with your current products and see no reason to switch.
Also worth noting: if you’re skeptical of health or environmental claims that aren’t strongly backed by peer-reviewed science — you might find the marketing a bit over the top.
9. 🥊 Norwex vs. LiveGood: Which One Is Better?
Two brands. Two missions.
Both operating under an MLM model.
But completely different products, audiences, and promises.
So if you’re wondering whether Norwex or LiveGood is the better option — whether for buying or joining as a rep — this honest comparison breaks it down.
Let’s go beyond the hype.
🧼 1. What They Sell
Norwex is all about chemical-free cleaning and reusable household items. Their hero products are microfiber cloths that clean surfaces with just water — no sprays, no toxins.
LiveGood, on the other hand, focuses on wellness. They sell nutritional supplements, protein powders, CBD, essential oils, and more.
| Category | Norwex | LiveGood |
| Focus | Eco-friendly cleaning | Health & wellness |
| Best-sellers | EnviroCloth, Cleaning Paste | Multivitamin, Supergreens, CBD |
| “Hook” | Clean with water | Save big with membership pricing |
| Product type | Physical tools (reusable) | Consumables (monthly replenished) |
💸 2. Pricing Comparison
Let’s be honest: neither brand is “cheap.” But they’re priced differently.
- Norwex: High upfront cost ($30+ for one cloth), but meant to last years.
- LiveGood: Low monthly pricing if you’re a member ($9.95/month gets you steep discounts).
So: Norwex = long-term investment.
LiveGood = subscription savings model.
| Product | Norwex Price | LiveGood Member Price |
| Cleaning Cloth | ~$30 | N/A |
| Cleaning Paste | ~$35 | N/A |
| Protein Powder | N/A | ~$22 |
| Multivitamin | N/A | ~$9 |
🧾 3. Are the Products Good?
Norwex:
Most users say the microfiber cloths work surprisingly well — windows, counters, mirrors, all clean without sprays. But they need care (no fabric softener, air-drying, etc.).
LiveGood:
Supplements are well-received by many — natural ingredients, solid formulas, and affordable compared to competitors. However, not everyone feels health effects.
Verdict:
- Norwex = proven performance for home surfaces
- LiveGood = cost-effective wellness stack for daily health
🧱 4. Business Model (MLM)
Both companies use a multi-level marketing model, but the tone and approach are different.
Norwex
- Traditional MLM structure
- Sell through parties or personal networks
- Higher prices partly fund commission payouts
LiveGood
- Modernized affiliate/MLM hybrid
- $40 one-time affiliate fee
- Earn from referrals + monthly memberships
- Cheaper entry, digital-friendly promotion
Which is better for reps?
LiveGood has a lower barrier to entry and digital tools (funnels, lead pages).
Norwex relies more on in-person relationships and physical products.
If you’re introverted or want to build online, LiveGood might be easier to start.
If you enjoy home demos and believe in the cleaning mission, Norwex may feel more authentic.
💬 5. Customer Feedback
| Platform | Norwex | LiveGood |
| Trustpilot | Mostly positive, some price issues | Strong praise, some service issues |
| Mixed reviews, MLM concerns | Divided — some love, some skeptical | |
| Facebook Groups | Loyal community of users | Growing base of fans & affiliates |
⚖️ Final Verdict: Norwex vs. LiveGood
| Need | Go With Norwex | Go With LiveGood |
| Eco-friendly cleaning | ✅ | ❌ |
| Affordable supplements | ❌ | ✅ |
| Long-lasting physical products | ✅ | ❌ |
| Low-cost affiliate program | ❌ | ✅ |
| Prefer non-consumable products | ✅ | ❌ |
| Want recurring health support | ❌ | ✅ |
📝 Summary
Norwex is better for:
- People who want chemical-free cleaning solutions
- Households trying to reduce waste
- Those willing to pay more for long-term durability
LiveGood is better for:
- Budget-conscious wellness shoppers
- Affiliates who want to earn online
- People who value convenience and monthly deliveries
Ultimately, one is not better than the other — they serve different people, different needs, and different lifestyles.
Ask yourself:
Do I want to clean my kitchen or clean up my health?
🧾 10. Final Verdict: Is Norwex Worth It?
So — after digging through the hype, reviews, science, and skepticism — we come to the big question:
Is Norwex worth your money?
As with most things in life, the answer is: it depends.
🟢 If You’re the Right Kind of Buyer…
Norwex can absolutely be worth it.
If you:
- Value high-quality, reusable products
- Want to eliminate harsh chemicals from your home
- Are okay with a higher upfront cost in exchange for long-term use
- Don’t mind following care instructions
→ Then Norwex is likely to deliver exactly what you’re looking for.
You’ll get effective cleaning tools, a streamlined routine, and the peace of mind that comes from reducing toxins and waste.
🔴 But If You’re Looking for Cheap and Easy…
You may be disappointed.
The products are expensive.
The business model can be off-putting.
And the “clean with only water” idea — while appealing — doesn’t resonate with everyone.
If you’re skeptical, there are cheaper microfiber alternatives on the market. Some may not be quite as durable or advanced, but for basic cleaning, they get the job done.
⚖️ Our Honest Conclusion
Norwex isn’t miracle.
It’s microfiber — really good microfiber.
The company delivers well-made, reusable cleaning products that can genuinely simplify and detox your cleaning routine. But they’re not for every budget, and they require some buy-in (mentally and financially) to appreciate fully.
So… is Norwex a scam?
No.
Is it overpriced?
Maybe.
Is it effective?
Yes — if used properly.
👍 Curious but cautious? Start small.
Try a single cloth or the Basic Package (EnviroCloth + Window Cloth) before diving in deeper. That way, you can test the claims for yourself — without the pressure of a party or pitch.
Because in the end, nothing beats your own experience.
